Fashion design university7/10/2023 ![]() ![]() Through this investigation, insight is provided into the roles that different consumer segment behaviours have in the development of brand positioning and design outcomes. Students are exposed to case studies, cultural readings and analysis of contemporary fashion systems, designers, and brands. Students are also engaged in exploring emerging systems that will be the future of the industry. ![]() Students examine the concept of fashion market classification through the analysis of international retail, design, production, and technological system influences upon particular market segments. This subject develops students understanding of the complex inter-relationships that exist within Global Fashion Systems and how brands develop their position within or across market classifications.
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